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This project was a huge opportunity for me.
This is a re-brand for an herb company that needed to update their current look, with a timeless, simple, and "living" look. They wanted to make sure that Living was very clear and stood out on the package when on shelf in the produce department and they wanted to have a package that was different then what consumers are used to finding in their typical produce department.
I had the honor of working on every step of this project. From fleshing out the target market, to coming up with the brand voice and image tone. I was able to design all the packaging, take all the product shots, and cook and style photoshoots for print and digital advertisements. I also was able to design a new 10 ft by 20 ft trade show booth to showcase the product in a simple and clean way.
I believe this brand is my best work.
Complete website being published soon!
This project was a huge opportunity for me.
This is a re-brand for an herb company that needed to update their current look, with a timeless, simple, and "living" look. They wanted to make sure that Living was very clear and stood out on the package when on shelf in the produce department and they wanted to have a package that was different then what consumers are used to finding in their typical produce department.
I had the honor of working on every step of this project. From fleshing out the target market, to coming up with the brand voice and image tone. I was able to design all the packaging, take all the product shots, and cook and style photoshoots for print and digital advertisements. I also was able to design a new 10 ft by 20 ft trade show booth to showcase the product in a simple and clean way.
I believe this brand is my best work.
Complete website being published soon!